SIX POPULAR WEBSITE DESIGN STYLES IN 2023

1) Big Bold Color: On a white or neutral background, this style gives those amazing photos to bring the essential beauty to a website’s look and feel.  Then bring in some black & white accent images to really show the dynamic nature of the website.  https://www.mybijousalon.com/

2) Web Textures: These background images can visually resemble a three-dimensional surface, or something other than just a neutral texture, but still bring life to a page background by engaging tactile senses, drawing attention to a particular section on a website or making a website pop with professionalism: https://www.magnolianj.com/          

3) Cinemagraphs: Helps draw the visitor’s eye around the page and helps your readers keep scrolling, even in the most complex layouts. Motion is the name of the game paired with high-quality videos or GIFs (photos) that run on a smooth, continuous loop, have become popular to add movement and visual interest to otherwise static pages.  https://www.petalpushersnj.com/

4) Emphasis on Product Photography: Visitors don’t have to hunt down images of what you’re selling … because they’re immersed in it from the moment they arrive on your website - product photography should be front and center. https://www.greatermercermarketing.com/

5) Scrolling Effects: Stimulate visitors and encourage them to continue scrolling even below the fold. Animations triggered by scroll action create more dynamic web experiences, which is why they’re arguably one of the most popular trending web design elements this year. These are increasingly used on interactive websites to intrigue readers to keep scrolling, signify a break in content, and create a three-dimensional experience.  https://www.howleyschool.com/

6) Ultra-Minimal Design (Digital Business Card): When you want to positively impact the user experience and website performance, taking classic minimalism approach to website design brings together the bare necessities, like a digital business card. By using overlapping text and images, it helps maximize space on the page, as this technique has become a popular effect for blogs and portfolios.  https://www.letipofprinceton.com/